SEO Advice on Setting up Your Primary Navigation Bar

Attention SaaS Companies!

Is your website not performing well? 📉 Are you thinking about spending gobs of money on SEO services? 💸

What if I told you that it may have nothing to do with SEO and everything to do with your website structure? 🤔

I have been doing SEO for 3 years and have noticed an obvious difference between top-performing websites and failing websites. Although, it might not be so obvious to the average person.🚶🏻‍♂️

A lot of SaaS companies don’t know how to organize their primary navigation bar.❓

If I can direct your attention to the pictures below. Notice how each website has a similar primary navigation bar? That’s not by accident. That’s by design. 👨🏻‍🎨 🎨

When you set up your primary navigation bar like this…

Products > Solutions > Testimonials/Customers > Company/About Us > Resources

What you’re actually saying is this… 🗣

What you do > How you do it > Proof that you do it well > Who is doing the work > Additional resources

This setup guides your customer! 😉

Implement this navigation structure and you will see significant improvement across your entire website!



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